Over the past 10 years I have developed the strategy and design behind interactive campaigns for Fortune 500 brands that appeal to specific target audiences. Clients expect above-and-beyond design and skill; they expect ideas. Some of these marketing ideas include:
+ Building brand loyalty through interactive campaigns + Attracting younger audiences to more established brands + Establishing a brand dialogue with consumers + Conceptualizing the "big idea" or conceptual hook + Content development – working to identify key consumer opportunities + Proposing media integration plans for multi-channel initiatives + Leading creative teams to deliver high-quality products
Brands developed: Coca-Cola, Mercedes-AMG, Lincoln, Mercury, Trek, Coolsavings.com, Blue Cross Blue Shield, CSC Healthcare, DHL, Ford Credit, Salvation Army, Iams, Holiday Rambler, Sherwin-Williams, Century 21, T-Mobile.
Digital marketing consulting
Owner communities & forums
Portals
B2B applications
E-commerce design
HTML templates & web standards
Intranet development
Managing 3rd party vendors
Product launch initiatives
Sales event campaigns
Creative brief development
Flash based minisites
E-learning
DVD design
Demo tours
Tradeshow graphics
Presentations
Brand logo design
Banner / rich-media ads
Game design
Site refresh & consulting
Photo / Audio / Video shoot direction